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Pelion revitalises rroposition with “Pelion Plans” as it targets global growth

by April 3, 2025
written by April 3, 2025

Mobile virtual network operator (MVNO) Pelion has launched Pelion Plans, its new managed Internet of Things (IoT) product and service proposition, revitalising its brand to target domestic and international growth.

Established in 2000, Pelion boasts more than 1,000 enterprise clients across a wide range of industries including transport, healthcare, energy and utilities, industrial IoT, asset tracking and logistics. The business had periods of investment from technology giants including Arm and Softbank, and became an independent company backed by Scottish Equity Partners in 2022.

Pelion has now refreshed its brand identity and launched Pelion Plans as part of its growth strategy.

Dave Weidner, CEO at Pelion, commented: “As an industry, MVNOs are seeing strong and sustained growth because connectivity needs of business are increasing and becoming more complex in the process with national and global deployments. At Pelion, we’ve focused on developing flexible, multi-carrier connectivity which has, in turn, enhanced reliability for our clients deploying in a single country or across the globe. We have less than half an hour of downtime per year, compared with the industry average of 87 hours. The cost of that downtime is significant – in the US, that 87 hours costs the average enterprise $22.8 million per year1 – so bringing that as low as possible is key.”

“The last two years have been a period of really fine-tuning our offer to provide the most reliable and secure service. Now that we’ve done that work, we’re moving into growth mode, looking to expand our work with enterprises large and small in both domestic and international markets. Our evolved brand and Pelion Plans are the starting point for setting us apart.”

The Pelion IoT eSIM is an eUICC enabled IoT SIM that provides future-proofed connectivity. eUICC is a software solution that provides the capability to store multiple mobile network operator (MNO) profiles on a single SIM, so that eUICC enabled SIMs can switch seamlessly between MNOs. This provides Pelion enterprise customers with the flexibility to change the MNO profile based the location, quality of service or cost profile they are trying to achieve wherever they are deploying. If an MNO is experiencing an outage, the customer’s deployment is quickly switched to a new provider, minimising downtime.

Pelion Plans use Pelion IoT eSIMs to provide organisations with different levels of technological deployment and managed service, helping businesses scale IoT investment in line with deployment and connectivity needs.

1 Achieving reliable connectivity for scalable cellular IoT deployments, 2025, Berg Insight

The post Pelion revitalises rroposition with “Pelion Plans” as it targets global growth appeared first on IoT Business News.

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