Lottery.com (NASDAQ: LTRY, LTRYW), a leading online lottery services provider, today announced the signing of a Memorandum of Understanding (“MOU”) to acquire CMF Media, an award-winning sports content production house, in a $1 million all-stock transaction. Upon completing the acquisition, Lottery.com will integrate CMF Media under its wholly owned brand Sports.com and rename it Sports.com Studios. Sports.com Studios will continue to create and produce award-winning original sports content that will be broadcast on the Sports.com platform. According to the announcement, the acquisition is part of Lottery.com’s broader buy and build strategy, which will be implemented through a series of transactions aimed at rapidly developing the Sports.com brand.
“This acquisition of CMF Media is a fantastic fit for us, as it enhances our ability to produce cutting-edge, original sports content. We believe this will generate significant value for Sports.com, leveraging the talented team at CMF Media to build unique, captivating sports programming for our audience,” said Matthew McGahan, Chairman and CEO of Lottery.com and Sports.com.
To view the full press release, visit https://ibn.fm/TMNjc
About Lottery.com Inc.
Lottery.com is a technology company that transforms how players engage with lotteries and sports entertainment through its digital platforms. As the parent company of Sports.com, Lottery.com aims to create a global hub for sports content, delivering innovative programming and immersive experiences to fans around the world. For more information about the company, visit www.Lottery.com.
NOTE TO INVESTORS: The latest news and updates relating to LTRY are available in the company’s newsroom at https://ibn.fm/LTRY
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